Clicks arriving. Stripe still quiet.
You paid for the click.Your page lost the sale.
Find the page failure before you spend another dollar on traffic. Free audit. Raw evidence. Ranked fixes.
The recurring failures
Different pages.
Same leaks.
These are diagnostic checks, not measured prevalence claims. Previous benchmark figures are withdrawn after a corpus eligibility review.
Headline mismatch
The page says something different from the ad. The visitor has to reconstruct the promise before deciding.
Check 1No proof near the CTA
The page asks for trust before it earns it. Proof hidden in a footer arrives after the decision.
Check 2Mobile viewport action buried
Paid traffic lands on a small screen. If the action is not visible, the next thumb movement is often back.
Check 3BENCHMARK FIGURES WITHDRAWN / METHODOLOGY
The deliverable
Not advice.
A case file.
Every check ends in a pass or fail. Every failure carries the page value Nebula observed, the rule it tested, and the repair to make next.
3 failed conditions. Highest priority: message match.
Nine ways a page loses the click.
Each signal has a published pass standard. Your page meets it, or it does not.
Message match
Does the page keep the promise your ad made?
Pass: Ad promise and page headline name the same outcome
CTA clarity
Is there one obvious next action?
Pass: Primary CTA uses action and outcome copy
Above-fold clarity
Can a stranger understand the offer before scrolling?
Pass: Headline, CTA, and proof appear in the first viewport
Trust signals
Does proof appear where the decision happens?
Pass: Named proof sits near the primary CTA
Load speed
Does the page arrive before attention disappears?
Pass: Core Web Vitals meet the published thresholds
Mobile viewport
Can paid mobile traffic act without hunting?
Pass: Primary CTA is visible and usable at 375px
Ad tracking
Can the page record what happens after the click?
Pass: Recognized measurement artifacts are present
SEO foundations
Can search engines read the page hierarchy?
Pass: Title, description, and one descriptive H1 are present
AI readiness
Can answer engines identify and cite the offer?
Pass: Structured data, social metadata, and clean hierarchy are present
Inspect the engine, not our marketing.
Citable is the open-source evidence layer behind 181 detectors across 19 namespaces. Determinism is declared per detector.
npm install -g @nebulacomponents/citableView the source Named pages. Named failures. Real evidence.
Public pages. Public HTML. The same engine and evidence standard your page receives.
knallhart.dev
3 documented findings
Zero Social Sharing Metadata
Raw HTML: og: tags = 0, twitter: card tags = 0 (verified via curl, July 31 2026). Distribution context: launch post names Twitter + directories + Product Hunt as the traffic sources.
postmint.de
2 documented findings
Malformed JSON-LD - Leaked PHP Template Literal
Raw HTML (postmint.de/en, July 31 2026): the ld+json block opens with {"<?php $__contextArgs = [];\nif (context()->has($__contextArgs[0])) :\nif (isset($valu…": "https://schema.org", …}. The @context key is the PHP source string; the block also contains valid @graph nodes (Organization, WebSite, SoftwareApplication).
basecamp.com
5 documented findings
SEO Foundations
title: "Basecamp" (8 chars) | meta desc: 185 chars | h1: "The refreshingly straightforward project managemen…" (95 chars) | h1 count: 1
After the audit
One leak.
One repair.
Then prove it changed.
The $97 One-Leak Repair Sprint turns the highest-priority finding into exact copy, code, or configuration. You implement it. We run the same check again within 30 days.
- 01 Audit
- 02 Isolate
- 03 Repair
- 04 Re-audit
Fixed scope
$97
- One page and one high-confidence finding
- Exact replacement text, snippet, or configuration
- Prepared within 48 hours of payment
- One same-scope re-audit within 30 days
- No CMS, hosting, or repository access needed
What the audit can prove.
What it cannot.
Observable
- The promise written in your headline
- The primary action visible in the first viewport
- The proof placed near that action
- Mobile usability and published performance thresholds
- Tracking, search, and machine-readable page signals
Not claimed
- A promised conversion lift or revenue result
- The quality of your traffic or strength of your offer
- What happens after the form or checkout
- Statistical proof without controlled traffic and time
- A sales call disguised as a free audit
The evidence stops where observation stops.
We run this audit on ourselves first. When we have a real client outcome with dates, proof, and a way for you to verify it, it will appear here.
Direct answers.
No sales fog.
How long does the free landing page audit take?
Under 2 minutes. Paste your URL and get a scored 9-signal diagnosis with findings ranked by priority.
What's included in the $97 One-Leak Repair Sprint?
One landing page and one high-confidence audit finding. Nebula sends a tailored repair sprint after successful payment: exact copy, a code snippet, or a configuration change. No site access is required. You implement it yourself or hand it to your developer. Includes one same-scope re-audit within 30 days.
Why do landing pages fail to convert paid traffic?
Most landing page failures follow diagnosable patterns: the ad promise does not match the page headline, no social proof appears above the fold, the CTA is hidden on mobile, the page loads too slowly, the primary action competes with secondary links, or the page lacks signals for AI and search discoverability.
Do you need access to my website to run the audit?
No. We audit the public page. Just paste your URL. No login, dashboard access, or code repository is needed for the free audit.
Stop changing the ad first
Check the page
before the next click.
Free. No signup. Nine observable conditions ranked by priority.
Run free audit